Radio promotion, marketing and imaging

Programming v Commercial

Posted by on 24 January, 2012 |

It's the battle which has kept commercial radio going for years ... Programming v Commercial

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Avoiding the clichés

Posted by on 19 January, 2012 |

Guest writer Alistair Miskin looks at some of those radio production clichés that come up time and time again... I bet you recognise some of these!

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Capital FM’s new ad for 2012

Posted by on 2 January, 2012 |

Capital FM have revised their stand out TV creative for 2012 featuring a new artist line up designed to promote the UK's Hit Music station.

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Festive listening

Posted by on 24 December, 2011 |

If you get a bit of time over the festive season to treat your ears to some aural pleasures here are Earshot's recommeded radio and production-related listening choices.

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Why reality TV ‘stars’ should NOT be on the radio!

Posted by on 30 November, 2011 |

In this guest post a Liverpool radio presenter looks at the effect of reality TV presenters hosting radio shows. Is it worth the risk?

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