New head to shoulder creative challenge

Posted by Steve Martin on 19 January, 2012 |

Congratulations to Clare Bowen in becoming the RAB's first Head of Creative Development.

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Britain Loves Radio

Posted by Jonathan Jacob on 16 November, 2011 |

A mammoth 91% of the adult population tune into their favourite radio stations every week. Starting from next week, the RAB will launch a multi level campaign to remind advertisers and agencies that Britain really does LOVE radio!

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Listening to the Radio is Healthy

Posted by Jonathan Jacob on 27 July, 2011 |

So you spend all day listening to the radio -whether it be your own station or another. Well good news! Scientists have now proven that...

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Brand integration on radio: what it’ll mean for brands

Posted by Jonathan Jacob on 6 January, 2011 |

In November, I posted about the proposed advances in product placement on commercial radio and the proposed plans. As you may (or not)...

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