The radio ad you can read
Thanks to @Ceraward from Newstalk, Ireland and @ukRAB for this nice spot that they’ve just RT’ed on Twitter. An advertiser in...
Read MoreEverything changes?
We thought we’d heard the last of the old Ofcom broadcast code but, rather like Take That, it has just regrouped for one last tour...
Read MoreBrand integration on radio: what it’ll mean for brands
In November, I posted about the proposed advances in product placement on commercial radio and the proposed plans. As you may (or not)...
Read MoreProduct placement: how it could sound
Since June, the UK regulator Ofcom has been consulting on relaxing the rules that govern commercial communications in radio...
Read MoreSupported by…
