Radio promotion, marketing and imaging

Think the unthinkable

Think the unthinkable

Posted by on 12 January, 2012 |

Why Phil Riley's brave radio rebrand in the West Midlands should encourage us all to push our biggest ideas.

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How do you launch an on air promotion?

How do you launch an on air promotion?

Posted by on 1 December, 2011 |

Earshot shines some light into how Birmingham's BRMB are launching their station promotion - The Shadow.

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Better brainstorms: 1. Be somewhere else

Posted by on 15 October, 2010 |

Where are you when you come up with your best ideas? If you’ve ever asked this question to a room of radio people you’ll know...

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10 ways to a better brainstorm

Posted by on 14 October, 2010 |

What’s the best way to run a creative brainstorm? It’s the one question I get asked more than any other. The answer...

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