98 strangers and a wedding

Posted by Steve Martin on 4 January, 2012 |

How one radio station is marrying 50 couples in a single ceremony.

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Ghana case study

Posted by Steve Martin on 26 July, 2011 |

Solid multiplatform promotion delivering a global public service in a relevant local manner.

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A likely trend

Posted by Steve Martin on 18 February, 2011 |

Here’s an advertising innovation I spotted this week in Africa. MyJoyOnline is a website in Ghana that has grown from the popular...

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