Radio promotion, marketing and imaging

Breakfast in the Afternoon

Posted by on 30 January, 2012 |

Bauer has launched 'The Kiss Breakfast Takeaway' - a bitesized chunk of the best bits of the Breakfast Show. Earshot takes a look.

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You choose the news

Posted by on 16 August, 2011 |

Last week, the news team at Metro Radio handed over their years of journalistic training to the listener and let them ‘choose the...

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A likely trend

Posted by on 18 February, 2011 |

Here’s an advertising innovation I spotted this week in Africa. MyJoyOnline is a website in Ghana that has grown from the popular...

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New marketing campaign for the launch of the 95-106 Capital FM Network

Posted by on 3 January, 2011 |

A rather exciting day for commercial radio in the UK – as Global Radio’s 95 – 106 Capital Network now becomes a...

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Where talking about Facebook on air is illegal

Posted by on 8 September, 2010 |

Public radio in Sweden has been instructed not to encourage listeners to go and find them on Facebook. It’s against the law. The...

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