Programming v Commercial
It's the battle which has kept commercial radio going for years ... Programming v Commercial
Read More
Aliens take over Kerrang Radio to promote film
Ever since the Brand Integration rule change in 2010 - there's been some pretty neat stuff coming out of the speakers across the UK. Here's an example of how a film release took over editorial in an imaginative and creative way on Kerrang Radio
Read More
2Day FM’s huge Twilight Saga promotion
2DayFM in Australia give away a ground-breaking one million dollars this week to a lucky Twilight fan. See the video of the moment she won.
Read More
Smooth Radio bags tea deal with Tetley
Smooth Radio has bagged a commercial branding deal with Tetley Tea that puts the station's logo on one million packs and gives listeners a daily £1000 competition sweetener.
Read More
Gaydar Radio’s new website, better for advertisers
GaydarRadio has given its website a slick new look in a move that they hope will help advertisers engage with the station's audiences more effectively.
Read MoreIs the Fugitive a Renegade or a Shadow of its former self?
We present a first in our ‘Guest Blog’ from John Myers – Chief Executive Officer of the Radio Academy. This month BRMB...
Read MoreSupported by…
