Radio promotion, marketing and imaging

Fun Kids in the Chrome Web Store

Fun Kids in the Chrome Web Store

Posted by on 25 April, 2012 |

Fun Kids is putting itself in front of potential listeners in a place and at a time when they can easily listen.

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Earshot Creative Review, April 2012

Earshot Creative Review, April 2012

Posted by on 24 April, 2012 |

As the Sony Radio Academy Awards approach our podcast plays nominated work from the BBC, UKRD and independent production house Fresh Air Production, all discussed by the producers who made it.

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Cooking in an unfamiliar kitchen

Cooking in an unfamiliar kitchen

Posted by on 17 April, 2012 |

Why it's so hard to persuade listeners to change stations. An American agency has done some research on station satisfaction.

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A mistake made in Scotland

A mistake made in Scotland

Posted by on 30 March, 2012 |

Remember to look after your listeners first. How Steve Martin learned this lesson in Glasgow, 20 years ago.

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Earshot Creative Review, March 2012

Earshot Creative Review, March 2012

Posted by on 28 March, 2012 |

Our monthly podcast. Matt Clark and Chris Reay reveal the secrets behind the production at Magic 105.4 and BBC Radio 2 and play their favourite promos.

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