Comments on: Dudvertising?

By: Marcus Durham

Marcus Durham — Mon, 04 Jan 2010 14:53:38 +0000

You’d need a pretty selective receiver and well positioned directional aerial to pick up up Spirit in either Godalming or Petersfield. Smacks of desperation, they’d do better to concentrate on their actual TSA.

By: Stephen Martin

Stephen Martin — Sun, 03 Jan 2010 21:09:52 +0000

you’ve kind of made my point for me Martin… pretending you’re something you’re not is seldom good for business.

By: Martin Phillp

Martin Phillp — Sun, 03 Jan 2010 20:58:03 +0000

This has been a tactic used by small scale commercial radio stations for a while now.

We used to have a local station which called itself South London Radio which was licenced to cover the Lewisham area, but claimed to cover Croydon, Bromley “and the surrounding areas”. The latter areas had next to no reception.

Local advertising was poor and the station folded in January 2009.