Ringing some changes on phone numbers
Phone number pricing is changing. Here's what radio stations need to know now.
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Sony Radio Academy Award Winners – In Review
Earshot Creative takes a look at some of the winners of this years Sony Awards in the production and marketing awards.
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Sony awards results in charts
The winning statistics from this year's Sony Radio Academy Awards in pretty, glanceable charts, if that' your thing.
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Classic FM and Laithwaite’s Wine: a case study
Great commercial relationships just keep on giving so let's raise a glass to the partnership between Laithwaite's Wine and Classic FM.
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The 40 greatest radio promotions ever
Our friends over at RadioToday.com.au have published a list of the best forty on air radio promotions to grace the Australian airwaves - a great list to use when you need some creative on air promotion ideas!
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Real and Smooth launch advertiser-funded programming with Boots
Sunday night on Real and Smooth means the Boots Feel Good Forum with Kate Thornton.
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The new RadioPlayer campaign
This week sees the launch of a new extensive multi-platform campaign to promote Radioplayer to a wider audience encompassing radio ads, Google Admob banners, Facebook ads, Twitter, online and digital outdoor display.
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Brian Blessed voices local ads in Cornwall
Big talent for a small local advertiser? Heart made it possible for a client in Cornwall.
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Steve Martin
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The Earshot Creative Review podcast
Recent posts
Sony Radio Academy Awards 2013
All the gems of radio's biggest night in stats and charts. See the winners scoreboard from the Sony Radio Academy Awards.
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LBC.co.uk gets a spring clean
LBC.co.uk gets a bit of makeover with new editorial highlights and commercial integration - Earshot takes a look.
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Bill Bernbach says…
This photograph is doing the rounds, thanks in part to the permanently...
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5 creative marketing ideas from Student Radio
Get some ideas from the broadcasters of tomorrow with five nifty marketing ideas from student radio in this guest blog post from Stephen Dew
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Absolute Radio develop Branded Content for Bowie
Absolute Radio has developed a three part documentary series as part of a branded content exercise to celebrate the launch the of the new Bowie exhibition at the V&A Museum.
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